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The Best Way to Protect Your Trademark in 2025

The Best Way to Protect Your Trademark in 2025 We’re often asked what’s the best way to protect your trademark. For years the answer was simple: Register it with the U.S. Patent and Trademark Office aka USPTO. However, in recent years the USPTO has come under fire for historically long registration times and allowing waves […]

10 Rules for Startup Success

10 Rules for Startup Success Fifty percent of all new businesses fail within the first 5 years. 50%! That means that if you start a business, and a friend or family member starts a business, on average one of you is destined to fail. Why? Why do so many fail while others succeed? by Matt […]

Limited Liability Company (LLC)

LLC FAQs What is an LLC? A limited liability company or LLC, is a separate and distinct legal entity you create to own and run a business. This means that an LLC can get a tax identification number, open a bank account and do business, all under its own name. How Do I Start an […]

The Benefits of Protecting Your Business with an LLC

The Benefits of Protecting Your Business with an LLC Protecting your business is vital for long-term success. One effective way to achieve this is by forming a limited liability company (LLC). In this article, we will explain why an LLC is crucial for safeguarding your business. Limited Personal Liability An LLC separates your personal assets […]

Copyrights

A Copyright is a form of protection for original works of authorship fixed in a tangible medium of expression. Copyright covers both published and unpublished works. In short, copyrights protect original works of artistic expression such as movies, books, songs, lyrics, photographs, graphic designs and other similar works.

Trademarks

A trademark includes any word, name, symbol, or device used in commerce to identify the goods of one manufacturer or seller from goods manufactured or sold by others, and to indicate the source of the goods. In short, a trademark is a brand name such as Coca-Cola® for beverages, the Nike swoosh for shoes, and FedEx® for package delivery services.

Navigating Change: The Impact of USPTO Layoffs on Trademark Filings

Navigating Change: Speculating the Impact of USPTO Layoffs on Trademark Filings by Andreaha Baker | February 17, 2025 As VP of Business Relations at The Trademark Company, it’s my priority to stay informed to developments that might affect our clients and the intellectual property landscape. Recent news of layoffs and budget cuts at the United States Patent […]

Why Registering Trademarks on the Public Digital Register is More Beneficial Than Ever

Why Registering Trademarks on the Public Digital Register is More Beneficial Than Ever by Andreaha Baker | January 10, 2025 As the U.S. Patent and Trademark Office (USPTO) rolls out significant fee increases on January 18, 2025, businesses and entrepreneurs should seriously consider registering their trademarks on the public digital register, such as blockchain-based platforms. […]

Will 2025 be the Best Year Ever to Start a Business?

Will 2025 be the Best Year Ever to Start a Business? by Sarah Jones | January 10, 2025 Starting a small business can feel like standing on the edge of an exciting adventure. The year 2025 is poised to be the best time to take that leap into entrepreneurship. With technological advancements, a supportive community, […]

How Trademark Holders Should Prepare for Changes at the USPTO in 2025

How Trademark Holders Should Plan for Changes to the USPTO in 2025 by Sarah Jones | November 25, 2024 In a world where remote work has become a new normal, the idea of returning to the office can feel like a leap back in time. But Elon Musk’s recent proposal to end work from home […]