ABOUT THE AUTHOR
By his 45th birthday MATTHEW SWYERS (pronounced sw-i-ers) had founded two multi-million dollar companies. Those companies, in turn, have helped to launch over 100,000 small businesses.
Confident that he knew something about successfully launching a business, he wrote a series of articles for Inc Magazine covering a wide range of topics from how to brand your new startup, to marketing, to everything else a small business needs to do to launch and thrive. Along the way a few of the articles were picked up by the The Wall Street Journal, MSNBC, CNBC, and TIME magazine. Matt has devoted his life to learning and understanding what makes a successful startup so he can provide those strategies to you.