How Trademark Holders Should Plan for Changes to the USPTO in 2025 by Sarah Jones | November 25, 2024 In a world where remote work has become a new normal, the idea of returning to the office can feel like a leap back in time. But Elon Musk’s recent proposal to end work from home […]
Revolutionizing Trademark Protection: Why Minting Trademarks on the Blockchain Beats Traditional USPTO Filing by Andreaha Baker | November 25, 2024 Trademark registration is vital for protecting your brand’s identity and ensuring your intellectual property (IP) is secure. However, the traditional route through the United States Patent and Trademark Office (USPTO) can be a daunting process […]
5 Essential Steps to Protect Your Brand from Copycats Andreaha Baker | September 24, 2024 In today’s competitive market, protecting your brand from copycats is crucial for maintaining its unique identity and long-term success. With countless businesses vying for attention, ensuring your brand is safeguarded from imitation is not just a legal necessity, but a […]
An Insider’s Guide to Protecting Your Trademark with the USPTO Your trademark is your business’s most valuable asset. Major companies have, for years, recognized the necessity of protecting their brands, their trademarks if you will, so that they can build consumer recognition therein. It is an invaluable part of building your business. Without your trademark consumers […]
Starting your own business can be one of the greatest joys in life. But for first-time entrepreneurs it can be an endeavor filled with unexpected challenges and potential pitfalls. It’s more than just opening a store or posting a web site and beginning to sell your goods or services. It is complying with legal requirements, obtaining financing, and […]
A trademark includes any word, name, symbol, or device used in commerce to identify the goods of one manufacturer or seller from goods manufactured or sold by others, and to indicate the source of the goods. In short, a trademark is a brand name such as Coca-Cola® for beverages, the Nike swoosh for shoes, and FedEx® for package delivery services.
