An Insider’s Guide to Trademark Enforcement Congratulations! Your trademark is registered! That means that no one can infringe upon your rights and use a trademark that is confusingly similar to yours, right? Wrong! A common misconception is that registered trademarks are self-enforcing. In other words, once registered, you never have to worry about knock off […]
Many years ago we represented a Belgium chocolatier who had built a reputation for producing the finest chocolate in the world. But, as they soon found out, often the sweet taste of success is followed by the bitter realization that others will try and capitalize off of your hard work and dedication. As fate would […]
Trademarks serve to identify the source of your goods and services. From time to time, however, others will seek to benefit from your hard work in developing your brand. How? They use a trademark that is confusingly similar to yours and then, borrowing on the good will you have built in your brand, begin to steal […]
