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protection of intellectual property

An Overview of Patents, Trademarks, and Copyrights

I am often asked do I need a trademark for my slogan? Can I patent my idea? How do I keep others from copying seminar materials that I have written? Well, here’s a primer for what all small business owners should know to protect their valuable intellectual property assets. First, you need to know what the […]

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How to Select a Great Trademark

As a former trademark examining attorney for the U.S. Patent and Trademark Office and founder of The Trademark Company I am often asked for suggestions on how to select a great trademark by our start-up business customers.  The response is always the same, “It depends on what you want out of your trademark.” There are two schools of […]

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